SEO ROI Calculator

Estimate the return on your SEO investment. Enter your current organic traffic, expected growth, conversion rate, and average order value to see month-by-month revenue versus cost, overall ROI, and when you break even.

Projected ROI

754.0%

Total revenue
$307,429
Total cost
$36,000
Break-even month
Month 1
Horizon
12 mo

Your projected ROI (754.0%) is above the typical 3-year SEO ROI of 748% reported by First Page Sage.

First Page Sage, Digital Marketing ROI Statistics (3-year average SEO ROI)

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How the formula works: each month, organic sessions grow by your projected monthly growth rate. Revenue for that month equals sessions × conversion rate × average order value. Cost equals your monthly SEO investment. ROI = (Σ revenue − Σ cost) ÷ Σ cost. Break-even is the first month where cumulative revenue exceeds cumulative cost.

Benchmark: First Page Sage’s Digital Marketing ROI Statistics cite a 3-year average SEO ROI of 748%. Source: https://firstpagesage.com/reports/digital-marketing-roi-statistics/

Frequently asked questions

How does the SEO ROI Calculator work?
It compounds your current organic sessions by your projected monthly growth rate over the time horizon you choose. Each month’s sessions are converted to revenue using your conversion rate and average order value. ROI is (total revenue − total cost) ÷ total cost. Break-even is the first month where cumulative revenue exceeds cumulative cost.
What inputs do I need?
Monthly SEO investment, current organic sessions, projected monthly session growth percent, conversion rate, average order value, and a time horizon in months.
What is a typical SEO ROI benchmark?
First Page Sage reports a 3-year average SEO ROI of 748% in their Digital Marketing ROI Statistics. Your short-horizon projection may differ; use the benchmark as a long-run reference, not a guarantee.
Is this calculator free? Do I need an account?
Yes. The on-screen results and chart are free and require no login. Exporting a report may ask for an email in a later release; seeing numbers never requires one.

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